Informa

Transforming reporting with AI

The way audiences engage with reports is changing fast. Informa’s Online Annual Review reimagines the user experience through an immersive digital platform that leverages the power of AI and sets a new benchmark in digital reporting.

The key innovation is Informa’s proprietary Elysia AI, which allows users to ask questions and receive instant, summarised answers without digging through PDFs. It draws insights from the latest Annual Report and over 20 years of historical data, with all source content linked for deeper exploration. Suggested prompts guide users to relevant insights quickly.

The site also includes videos, image galleries, quizzes and infographics, bringing the year’s story to life. The online review offers deeper context, broader perspective and exclusive content that wouldn’t fit in a traditional PDF, including dynamic navigation and real-time responses.

By combining innovative tools, rich media and interactive features, Informa’s 2024 Online Annual Review demonstrates what the future of corporate storytelling looks like, meeting rising regulatory expectations and the shift to digital reporting.