Enhancing the beauty of digital brand expression

Paris-based Maesa design and manufacture exclusive brands and private labels for mass, drug and specialty retailers, as well as providing outsourcing solutions for beauty brands.

We created a new brand expression featuring a fresh identity and visual style. We also defined and articulated a new brand purpose and narrative. The brand story was edited for use on a new website, featuring product and lifestyle imagery to highlight the premium quality of products and partners.