POWIS
Powis Properties specialise in selling, letting and the acquisition of both prestige residential and commerical properties, predominantly in Notting Hill. They asked us to develop a new brand style that would place them amongst the premium lifestyle brands favoured by their high wealth target audience.
Crafted typography combined with quality print finishing and high end paper stock to deliver a prestigious look and feel. The next challenge was how to make their advertisements stand out from the crowd in magazines such as Vogue. Our solution, a strongly editorial concept, even to the point where some ads had no property imagery, was original and dramatically effective.
“Luminous understood our vision and their design was unique, timeless and tailormade to our business. I would highly recommend them.” Nick Heath, Marketing Manager, Powis