BRITVIC
By driving market share of established ‘core’ brands and newer ‘seed’ brands, FTSE 250 business Britvic successfully outperformed the soft drinks market in 2009. A ‘day in the life’ concept conveyed a business who clearly understood consumer needs and highlighted the wide variety of branded products.
“Luminous’s interpretation of the brief was spot on – in fact it surpassed our expectations. They guided us through the process with strong project management and we are delighted with the result!” Susan Turner, Head of Public Affairs, Britvic Soft Drinks
To support the investor communications we also developed Britvic’s first ever CR Report. Go to CR Report >