GMG
The online review for the Guardian Media Group reflects their ethos of being an innovative multimedia company, focusing on being a stimulating and engaging user experience.
The review clearly reports how GMG had made strategic decisions to meet their overarching objective – to build a strong portfolio to support their journalism. Animated roll-overs, video and audio merged together to add value and context and highlighted GMG’s strategic messages.
The design reflected the strong Guardian and Observer brands.