We believe in brilliance

Brilliance means doing things that make us feel proud. We believe every person, and every project, has the 
potential to be exceptional.

Mediocracy is the enemy, and good is just not good enough. We’re here to help people shine. Let’s be brilliant together.

Brand behaviours

We have a clear set of guiding principles that define the Luminous culture.

These drive a clear set of brand behaviours that positively influence our people, our clients, the way we work with them and the effectiveness of what we do.

Remove barriers

Brilliance means understanding your world. Acting as an extension of your team and appreciating the dynamics that influence you. Thriving on the complex by being agile and finding better ways to get things done. Helping bringing your ambition to life.

 

 

Ask killer questions

Brilliance means not just taking briefs, but solving problems. Insight is advantage, so we’re insatiably curious and challenging. Asking the questions that make you think again.

Create impact

Brilliance challenges the status quo. We are disruptive in a positive way, helping you cut through the noise and making sure you stand out. Design matters and can have profound effect, so what we do is influential. Let’s make a difference.

How our ethos defines our culture

Ask killer questions

Tracey Westgate

‘Ask the killer questions’ defines the way we manage projects. We see our role is to challenge clients – in a positive way of course. Client Services Director Tracey Westgate outlines the way we make people think again.

Read more Profile

Remove barriers

Emma McNicoll-Norbury

‘Remove barriers’ is all about working as a team. Account Director Emma McNicoll-Norbury explains how caring and sharing resonate throughout the studio.

Read more Profile

Create impact

Justin Boucher

Everyone at Luminous is tasked with creative a positive difference. Both in the work we do and the way we do it. New Business Manager Justin Boucher explains.

Read more Profile