Luminous to develop a united brand purpose for Alcumus

Alcumus Group have asked us to develop a new brand platform that unites the diverse organisation under a clear purpose and set of guiding principles.

The challenge involves a robust discovery stage with the Luminous brand research and strategy team undertaking a series of BrandLab workshops and interviews around the organisation to gain insight into current internal and external perceptions.

Alcumus is the market-leading provider of technology-enabled compliance risk management, certification and accreditation services.

Go back

Share this post:

Jon Towell

Creative Partner Jon Towell co-founded Luminous in 2002. He is now broadly responsible for ‘getting us known and getting us business'’.